You might assume that a face cleanser is not that important, but the right one can be the hero of your skincare routine.
A good cleanser doesn’t just remove oil, dirt, makeup, and impurities, but it also has the added task making your other skincare products more effective. The right cleanser sets the stage for the rest of your skincare routine, ensuring that your toner, serum, exfoliator, or moisturizer absorb effectively. It should also be gentle enough that you can use it everyday of the week, without overly drying out your skin.
Lucky for us, there is a type of cleanser that can thoroughly cleanse your skin while also taking care of it with hydrating and soothing ingredients. And you might have never heard of it before: a milk cleanser.
So if you’re on the lookout for the perfect face cleanser, read on to find out why you want to add a milk cleanser to your skincare routine.
What Exactly Is a Milk Cleanser?
If you’ve never used a milker cleanser before, you might be wondering what it is exactly. How is it different from a regular face wash? And is a milk cleanser actually made from milk?
Despite its name, a milk cleanser is not actually made with anything from the dairy aisle. A milk cleanser is composed of lightweight oils along with ingredients that soothe your skin, such as colloidal oats or mānuka honey, and its name refers to its creamy white appearance and milky texture. It is the combination of these ingredients that makes a milk cleanser so uniquely effective at cleansing your skin while also maintaining your skin’s natural barrier.
Traditional Face Washes vs. Milk Cleansers
If you’ve ever used a gel or foaming face wash in your skincare routine, you might’ve noticed that these face washes lather up and create suds. While gel and foaming cleansers are great at removing impurities, the foaming agents in these cleansers can sometimes be overly harsh and drying, which is not ideal if you tend to suffer from sensitive skin.
So if your skin feels tight, dry, or irritated after using a gel or foaming cleanser, then you might want to consider a gentler option, like a milk cleanser.

The benefits of Using a Milk Cleanser
Here are just some of the reasons why you’ll want to incorporate a milk cleanser, like Apo.Ge’s Clarifying Milk Cleanse, into your routine.
- Milk cleansers are hydrating. Milk cleansers moisturize as they cleanse, allowing your skin to hold onto hydration for longer.
- Milk cleansers can remove makeup and excess oils. The oils in a milk cleanser melt away makeup and SPF while also binding to the excess oils on your skin, effortlessly lifting them away.
- Milk cleansers are good for sensitive skin types. Because milk cleansers are made with natural ingredients, they’re gentle enough for everyday use on sensitive skin.
- Milk cleansers can reduce redness. Our Clarifying Milk Cleanse features nourishing ingredients like colloidal oats, mānuka honey, and hemp seed oil. These ingredients help calm your skin while also reducing irritation, making it suitable for sensitive, dry, or acne-prone skin.
- Milk cleansers can improve skin texture. Thanks to its moisturizing ingredients, a milk cleanser can leave your skin feeling soft, smooth, and firm.
Which Skin Types Are Best For Milk Cleanser?
Below are some of the skin types that can benefit from using a milk cleanser.
- Sensitive skin. Because of its silky, soft texture and hydrating ingredients, a milk cleanser is gentle enough to use on sensitive skin. If it’s your first time using a milk cleanser, do a test on a small patch of dry skin first, to make sure your skin doesn’t negatively react to it.
- Oily or combination skin. When you have oily skin, you might be tempted to avoid anything that moisturizes your skin because you’re hoping to keep it dry and oil-free. However, attempting to dry out your skin will only force it to produce more oil in order to compensate. That’s why a milk cleanser is an effective option for oily, and combination skin. It can help you keep your skin clean, lift away excess oil, all while giving it the moisture it needs so that it doesn’t overreact.
- Acne-prone skin. Many acne-fighting cleansers can leave your skin feeling dried out and tight. A milk cleanser, however, can help remove oil, dirt, and dead skin cells while keeping it moisturized. Our Clarifying Milk Cleanse also contains mānuka honey, which is renowned for its ability to calm irritation, fight acne-causing bacteria, and improve your skin’s complexion and texture.
- Mature Skin. A milk cleanser is a must-have for mature skin as it can help promote firmness and elasticity without drying out your skin.

How To Use a Milk Cleanser In Your Skincare Routine
Thanks to the soothing ingredients in a milk cleanser, it’s both effective and delicate enough for everyday use. Here’s how you can incorporate a milk cleanser into your skincare routine.
For morning use:
- Gently massage a nickel-sized amount of our Clarifying Milk Cleanse onto dry skin for 30 seconds. Rinse thoroughly with warm water and pat dry.
- Apply your toner or serum (optional).
- Follow it up with your favorite moisturizer, like our Deep Hydration Face Cream, and then apply your favorite SPF.
For evening use:
- At the end of the day, use our Clarifying Milk Cleanse to deep clean your face and to remove makeup + sunscreen. Gently massagea nickel-sized amount of the Clarifying Milk Cleanse onto dry skin for 60 seconds.
- Rinse thoroughly with warm water and pat dry.
- Apply your exfoliator, toner, serum, or night cream.
- Then finish with our Renewing Night Elixir to lock in all that moisture and beneficial skincare ingredients.